Five reasons infographics are worth incorporating into your content strategy
Infographics are social media magnets, highly viral/sharable; they frequently trend to the top of social bookmarking sites such as Digg, Reddit and StumbleUpon. Infographics can round out a media pitch into a robust storytelling package, making it more compelling to reporters, particularly in the case of publications with small or non-existent art departments. Infographics can [...]
Posted at 2:51 am on January 24, 2011 | leave a comment | Filed Under: content, media, PR, social media, strategy | read on
Achieving Social Media Actualization
Over the past year, I’ve noticed a shift in the way my clients are thinking about social media: namely, the conversations we are having today are less about WHY and more about HOW. This is an important evolution. In the beginning stages of social media adoption, brands tend to be simply concerned with establishing a presence, tapping into [...]
Posted at 2:23 am on December 15, 2010 | leave a comment | Filed Under: social media, strategy | read on
